Lethbridge Branch Lunch and Learn | School Travel Planning and Traffic Safety Culture
Join the Lethbridge Branch for a presentation on the recently concluded Road Safety Project and learn how the City of Lethbridge is advancing traffic safety through data‑driven and community‑focused initiatives.
The session will highlight two complementary projects supported by Transport Canada’s Enhanced Road Safety Transfer Payment Program. Learn about the Traffic Safety Culture Transformation Framework, which uses behavioral theory, surveys, and interviews to examine the beliefs, norms, and attitudes behind high‑risk behaviors such as speeding, distracted driving, and impaired driving.
You’ll also hear about the expansion of the School Travel Planning initiative to 21 elementary schools, where students, parents, school staff, and regional partners collaborated through surveys, walkabouts, and workshops to identify barriers to active travel and develop practical solutions.
Lunch and refreshments will be provided.
For any questions about this event, please contact [email protected].
About the presenters
Adam St. Amant is a transportation engineer with the City of Lethbridge, where he works on transportation planning, engineering, and the design and evaluation of multimodal infrastructure. He has played a key role in various city initiatives, including serving as project manager for the City of Lethbridge’s 2023 Transportation Master Plan, which guides long-term investment in roadway, active transportation, and goods movement networks. Adam holds a bachelor of engineering in civil engineering from Carleton University and is a licensed professional engineer with Professional Traffic Operations Engineer certification. Before joining the City of Lethbridge, he worked in consulting, gaining experience in transportation engineering and traffic signal design.
Qasim Muhammad is a Traffic Safety Engineer with the City of Lethbridge, specializing in data-driven road safety analysis and the Safe System approach. His work focuses on road safety audits, collision analysis, speed management, and network screening to reduce crash frequency and severity.
He brings experience across municipal engineering, consulting, public transit, and rail systems, offering a systems-level perspective on transportation safety. Qasim is a certified Road Safety Professional and an International Road Federation approved Road Safety Audit Team Leader.